THE BYP NETWORK
an all-round digital launch
a platform to empower
the black community
we provided fast turnaround digital strategy
The Black Young Professionals Network (BYP) is a platform designed to empower the black community. Offering its users a job board, app, and integrated networking events, BYP Network aims to change the black narrative for good. So far it has over 40,000 users worldwide in 65 countries, and has formed over 60 global corporate partnerships.
In our initial two-week sprint, we assisted with setting up their Seedrs crowdfund page and created marketing collateral to promote the campaign. We also filmed social video content for the pitch to connect and engage with those considering to invest.
We understand how to build compelling and informative content, but we also know that investing in a new company is always a big commitment. To encourage people to take the leap, we focused on making investing simple for users.
Our creative team also helped the community to better understand the benefits of crowdfunding and the positive impact their investment would make for the black community.
The campaign achieved £896,947 in crowdfunding with the first week raising over £500,000, there are now a total of 1204 investors and the company stands at a pre-money valuation of £8 Million.
Digital Marketing Agency | London
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